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Article 12Prohibition Against Hyperbolizing Advertising

第十二条(誇大広告等の禁止)

When a seller or a service provider advertises the terms and conditions under which the seller or the service provider sells goods or specified rights or provides services through mail order sales, the seller or the service provider must not make a representation regarding the performance of the goods or the details of the rights or services, regarding information on the withdrawal of an offer to enter into a sales contract for the goods or the rights or a service contract for the service or the cancellation (if there are special provisions as prescribed in the proviso to Article 15-3, paragraph (1), this information includes the details of those special provisions), or regarding any other information specified by order of the competent ministry with respect to mail order sales, that differs significantly from the truth or could mislead people into believing that conditions are significantly better or more advantageous than they are in reality.

販売業者又は役務提供事業者は、通信販売をする場合の商品若しくは特定権利の販売条件又は役務の提供条件について広告をするときは、当該商品の性能又は当該権利若しくは当該役務の内容、当該商品若しくは当該権利の売買契約又は当該役務の役務提供契約の申込みの撤回又は解除に関する事項(第十五条の三第一項ただし書に規定する特約がある場合には、その内容を含む。)その他の主務省令で定める事項について、著しく事実に相違する表示をし、又は実際のものよりも著しく優良であり、若しくは有利であると人を誤認させるような表示をしてはならない。

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